David Jones, Secretary of State for Wales, has started its journey ten days in length around North

David Jones, Secretary of State for Wales, has started its journey ten days in length around North and South East Asia by meeting with representatives who are flying the flag for Welsh food and drink industry in Japan.
He met Mr Jones and representatives of Felinfoel Brewery, Penderyn Whisky, Ty Nant water and Wendy Brandon Handmade Preserves at the British Embassy in Tokyo to highlight how British food and drink companies, large and small, grow their business by exploring opportunities export.
In 2012, the Prime Minister has launched Food sub GREAT Britain to celebrate the best of British food at home and abroad. He is now a key part of the lower GREAT Britain campaign to attract businesses and visitors to Britain.
"British food is known worldwide for its quality already, and I am delighted to have the opportunity to meet representatives of the food and drinks that promote British produce from Britain overseas.
"The food and drink sector become a huge engine for growth in the UK, and it is essential that we provide the right level of support to business at home, as well as to help British food producers unlock their potential in overseas markets. "
Earlier this month, the Tokyo has held the 38th Foodex Japan 2013 show international food and beverage serving Asia's most respected food market $ 700 billion Japan and several other lucrative markets in Asia. Producers china trade in Britain are being urged to enter emerging markets to seize the opportunity to increase profits.
"I am delighted to be part of this market. My customers are very enthusiastic about my product - especially marmalades. I have been able to travel to Japan to participate in my own tasting campaigns, and I find that customers like to put a face to the name and it's a chance for me to give personal feedback.
The Welsh Whisky Company Penderyn Distillery, in the foothills of the Brecon Beacons has established itself as a real tourist attraction in Wales, as well and as one of the country's most successful export business.
"We are delighted to showcase our brands because developing new export markets for Penderyn Single Malt is a key part of the ongoing strategy of the distillery and Japan is one of our key target markets for the association of premium single malt whiskey country"
"Felinfoel Brewery has been exporting a variety of beers to Tokyo for over three years. The exhibition Foodex is an ideal opportunity for us to raise our profile and display beer in Japan. It seems that the market is valuing tradition, quality and packaging innovations. Felinfoel is the oldest brewery in Wales and is well positioned to capitalize on these opportunities. The feedback from customers is key to the development of the exhibition in our marketing strategy going forward. "
Notes to Editors The Secretary of State will be visiting Japan, the Philippines, Vietnam china trade and Hong Kong as part of a visit to the trade and investment of up to 1 day Asia (March 13 to 23) On behalf of the Prime Minister, his commitments GREAT Britain supported the campaign, promoting the UK as a country that is 'open for business', fosters strategic partnerships investing in the emerging markets of Asia and encourages students to study here.
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